How To Start An Online Wholesale Furniture Business

Everybody makes use of furniture. The furnishings in both commercial and residential structures are chosen to suit the demands of the inhabitants. The need for furniture is constant since these items are frequently utilized and because fashion trends change frequently.

Selling furniture in large quantities to furniture stores is one method, as a business, that you may meet that demand.

We’ll discuss how to launch your own wholesale furniture business in this article. Before we get into the seven doable stages for beginning your own, we’ll give you a brief overview of wholesale furniture firms and the furniture market.

Finally, we’ll talk about how wholesale furniture companies might use B2B platforms to interact with customers.

A wholesale furniture business

A company that provides goods to retailers is said to be in the wholesale furniture sector. Furniture wholesalers operate under a B2B business model, which means they market to other companies rather than to consumers directly.

The majority of your sales as a wholesale furniture distributor will be in large numbers. Discounts from retail prices are applied to large orders. For instance, dressers might cost $500 each at retail, but they might be bought in bulk for $300 each.

Some wholesale furniture companies work in conjunction with drop shipping enterprises. In this case, order fulfillment would also fall under the purveyor’s purview. Although it differs somewhat from standard furniture wholesale, this practice has gained some popularity in recent years.

Knowing the wholesale furniture industry

There has never been a better moment to enter the furniture industry because it is experiencing rapid growth. By 2026, it is estimated that the global furniture market would be worth more than $750 billion.

Lockdowns associated with COVID-19 most definitely contributed to a portion of this enormous industry expansion. Personal budgets changed as a result of people spending more time at home and less time traveling.

Many people choose to upgrade their living spaces with new furniture and home decor instead of spending the extra money they would have spent on holidays, dining out, and other activities. Since working from home for a while became the norm, home office furniture has also become very popular.

There are a lot of factors to take into account as you launch your wholesale furniture business. Although it requires careful planning and preparation, wholesaling can be highly successful.

Let’s look at the procedures you can use to launch your own furniture wholesale company.

Investigate the market

Starting a wholesale company is a big undertaking, especially in a market where expensive goods are sold. We advise conducting research and learning about the wholesale business in general as well as the furniture industry.

However, even if you’re completely new to the game, you may pick it up quickly. Experience in either of these areas will undoubtedly give you an advantage.

Choose your audience

The companies who sell furniture to customers are your target market as a supplier of furniture. Furniture stores or basic retailers are probably your targets. You can choose to focus on low-cost stores, expensive stores, or somewhere in between.

Get very clear about who you are serving because there are many prospective businesses that you might target. You’ll be able to reach more paying consumers and sell your wholesale services as a result.

Select a product

You must decide how to best serve your audience once you’ve chosen who you’ll address. There are several directions you can take with your offerings as a furniture supplier. Furniture for a certain room or location or a particular sort of furniture could be your area of expertise.

You could, for instance, promote yourself as the sofa industry authority. You would provide a large assortment of couches to do this. If you wanted, you could concentrate on the material or style to use, or you could use them both.

Start selling

While opening a storefront on a B2B marketplace and waiting for sales to come in naturally is an option, many wholesalers utilize various marketing and sales techniques to speed up the process.

Here are some pointers for growing your wholesale furniture sales:

  • Establish a simplified purchasing procedure
  • Offer dependable customer support
  • Ensure a positive customer experience
  • Organize effectively, strategic marketing campaigns
  • With rewards and bonuses, encourage repeat business and referrals.
  • Conduct promotions

Finding buyers on the B2B platform

Although a B2B marketplace has a primary role, this platform has an advantage over other marketplaces in that it is completely furnished with a variety of selling tools.

By personalizing your storefront and improving your product listings, you may increase the visibility of your products on B2B sites. Buyers can then peruse your offerings and get in touch with you for a quote in this manner.

Following are the top 10 B2B websites in the world that can support your business:

  • Amazon  
  • Alibaba
  • Rakuten 
  • Made-in-China   
  • eBay
  • AliExpress
  • Global sources  
  • EC21
  • ECplaza